Who is Alexis?
Alexis was an entrepreneurial writer and digital strategist, with a focus on careers. She started my career in journalism, then pivoted to build her own blog-management company. That company was acquired in mid-2015 by The Penny Hoarder (Taylor Media), where she now works full time.
Past Blog/Career Iterations
Previously, she branded herself as ‘The Travelling Writer.’ She changed her focus to ‘making your own luck in work and life’ in mid 2013. You can learn about her redesign here.
The Penny Hoarder:
In 2016, they were named the #1 fastest-growing private media company by Inc. 500.
She has written useful posts about her experience:
- Hiring at a Startup: How We Managed to Go From 3 Employees to 55 in Just 18 Months
- Big News: My Content Marketing Company Has Been Acquired
- This personal finance blog bootstrapped its way to $20 million in revenue
- ThePennyHoarder.com No Longer Has a Comment Section. Here’s Why
The Write Life
While plenty of blogs and publications focus on one particular aspect of the writer’s journey — freelancing, trying to get published, or marketing your work — The Write Life is a one-stop shop, covering everything from fiction to productivity to promotion.
Want to learn more about what went into creating The Write Life?
Check out the newsletters covering the launch process:
- How to convince big names to help launch your project
- How long it took to create The Write Life
- How The Write Life will make money
- How a stranger’s kindness helped launch The Write Life
Or read TWL Managing Editor Alexis Grant’s posts for a behind-the-scenes look at The Write Life’s development:
- A Behind-the-Scenes Look at Launching a Big Website
- Our SEO Strategy for Pushing The Write Life to the Top of Google
- Progress Report: How The Write Life is Faring After 4 Months
- What We’re Launching Next at The Write Life, Plus 8-Month Progress Report
- My Biggest Launch Ever is Live Today! A Fabulous Product for Writers
- How We Earned $34,000 in 3 Days from a 9-Month-Old Website
- How We’re Monetizing The Write Life: An Income Report (October 2014)
Editor Brazen Careerist
She is currently the managing editor at Brazen Careerist. She wrote 5 Tips to Convince Editors to Say “Yes” to Your Guest Posts for Problogger. She also retweeted this problogger post: 5 Fatal Mistakes Your Paid Content Marketers *Are* Making (and How Much it’s Costing You)
Her Travel Book
Alexis wrote a memoir about ‘a journalist who backpacks solo through Africa.’ It was tentatively titled ‘Please Send Pants.’
Check out: What I learned from the query process
She and her agent parted ways after they failed to find a publisher. Read: When You Have to Admit You’ve Failed. She is looking at exploring self publishing, but has paused work on the project so she can focus on other opportunities.
She previously ran a paid newsletter called solopreneur secrets. It didn’t have a good ROI, so she used the material for her ebook How I Surpassed My Day Job Income in Just 6 Months of Self-Employment: Your Transition to Freedom.
- How I Surpassed My Day Job Income in Just 6 Months of Self-Employment: Your Transition to Freedom
How to Build a Part-Time Social Media Business This 60-page guide covers how to land clients and how much you should charge. You’ll learn about managing finances for your small business, which digital tools will help you succeed and how to juggle your side hustle with a full-time job.
- How to Create a Freakin’ Fabulous Social Media Strategy
- How to Take a Career Break to Travel Part motivational, part practical, How to Take a Career Break to Travel will give you the tools you need to overcome the financial and career-related obstacles that stand between you and your Big Trip, plus advice on logistics from successful long-haul travelers.
In February, 2014, she released You Deserve to Love Your Job: 20 Big Ideas for Succeeding in the New World of Work as her first kindle product.
You can read the behind the scenes details at We’ve Got to Change How We Think About Jobs — That’s Why I Wrote This Book.
She initially launched the product for 99 cents. She said that Is $.99 the New Free? The Truth About Launching and Pricing Your Kindle Books was “One of the most helpful resources we used to launch my first Kindle book”
Why she went the kindle route:
Releasing via Kindle is a different ballgame: It means less control over distribution (Kindle has an exclusivity policy, so I can’t also sell the book on my site), sharing the profits with Amazon, and — this is the biggie — selling the book at a lower price point. Because of that, I’ll have to sell a whole lot of books to see any monetary return on my investment.
This particular book works well at a low price point, which is one of the reasons we decided to go the Amazon route. But the truth is, I’m not expecting to make much profit on this book. Down the line, when I have several Kindle books available, it could become a significant form of revenue. But for now, I simply want to get this book — and the idea that you should play by the new rules of work — into as many hands as possible. That’s what Amazon brings to the table: the potential to reach people outside of my community.
- Tale of Two Ebooks A really interesting post for Problogger about what she’d learnt from releasing two ebooks.
- 6 Tips for Managing Multi-Author Blogs Without Losing Your Mind
- What It’s Really Like Being a Working Mom Becoming a (working) mom has been the most joyful transition of my life — and the most challenging.