How to Optimize an Affiliate Marketing Program for Profitability
Affiliate marketing has this mysterious aura about it. Many of the top search results for the term are focused on what it is and whether you can make money from it.
The truth is that it’s not all that mysterious. It’s nothing more than another marketing channel for you to experiment with, analyze, optimize and grow.
HOW TO ACTIVATE INACTIVE AFFILIATES
One of the single most frustrating things you can do as an online entrepreneur is to put in the effort to recruit affiliates…only to have them do nothing. In this post,Matt McWilliams will show you how to activate your inactive affiliates.
SHOULD YOU PAY YOUR AFFILIATES A COMMISSION ON UPSELLS AND DOWNSELLS?
When you offer an upsell or downsell, should you pay affiliates a commission? Matt McWilliams has seen it done many different ways. No commission, full commission, partial commission, but the answer ultimately boils down to one thing.
WHO GETS THE COMMISSION WHEN MORE THAN ONE AFFILIATE GETS THE CLICK? [VIDEO]
When more than affiliate gets a click for someone who ends up buying a product, who gets the credit? Some people say the first click, others the last, still others a hybrid of the two. Matt McWilliams shares his thoughts on this sometimes controversial subject.