While the instinct may be to simply leverage this option when you can’t decide which photo to use, there are so many creative ways to leverage multi-photo posts to create deeper engagement with your audience than you ever could with a single photo.
Here are 7 creative ways to use the Instagram multi-photo post option.
To ignite your creativity, here are a few examples of ways your brand can leverage Instagram photo albums in different industries.
This feature hasn’t been around long, but big brands are already finding pretty creative ways of using it – and it’s definitely worth your attention, too.
How can you make the most of Instagram’s new feature? MeetEdgar take a look at some of the ways you can use it.
Within a week after Instagram introduced an album feature that lets users upload up to 10 videos and static images in one single post, brands like Birchbox and Carnival Cruise Line are already testing it. While those companies aren’t getting metrics like swipe-right rate and click-through rate, they think Instagram album is a “great” engagement tool.
Have you considered repurposing your blog content into Instagram albums?
Grouping multiple images from a blog post into an Instagram album can bring engaging content to Instagram.
In this article, you’ll discover how to combine blog posts into Instagram albums.
Wondering how to combine multiple images and videos into one post on Instagram?
Combining a series of images with video in an Instagram post lets you deliver a more complete marketing message.
In this article, you’ll discover how to add up to 10 photos and videos to a single Instagram post.
Because albums are an easy way to create an interactive post, they’re also a low-barrier way for brands to share rich media and foster more engagement with followers. Hootsuite shares how to use the album feature on Instagram, as well as 5 ways businesses can use it.
Utilize the new feature to increase your visual storytelling capabilities
The latest introduction to Instagram’s ever-expanding app is the slideshow tool, a feature that allows users to upload multiple photos or videos in a single post.
Here are a few examples of those already getting on board, as well as a few reasons why it can work.
Instagram’s advertising base is growing at an unbelievably rapid rate, with the photo and video sharing site recently reaching 1 million advertisers. Mobile-friendly ad units like carousel ads are helping Instagram advertisers drive engagement, clicks and sales from the site’s over 600 million monthly active users. Find out which creative strategies top retailers are using in their Instagram carousel ads to capture more revenue from audiences.
On Facebook, carousel ads drive 30 to 50 percent lower cost-per-conversion and 20 to 30 percent lower cost-per-click than ads with a single image.
Want to test your own carousel ad campaign? Read on for some examples and ideas to get you started.