“One of the most important things I learned is that networking is a lifestyle. It needs to be worked into your DNA so that you are networking at all times, effortlessly and happily.
When you treat networking as a lifestyle, you don’t get anxious when you see a stranger at a conference, when the phone rings or when you’re waiting in a long line.”
Great post by Neil Patel.
If your own network is looking a bit lackluster, never fear. The start of a new year is the perfect time to invest in building your tribe. Here are a few of the techniques that’ve helped Sujan Patel meet friends, business partners, influencers, mentors and more.
Should I Network?
Stop talking so much. Stop meeting with each other so much. Stop drinking so much coffee. Focus on your product, your service, your technology. Just knowing lots of other people who do roughly the same thing you do is not all that useful. Being exceptionally good at what you do – and being known for that – is going to yield far more.
Many believe that if they simply meet more important people, their work will improve. But it’s remarkably hard to engage with those people unless you’ve already put something valuable out into the world. That’s what piques the curiosity of advisers and sponsors. Achievements show you have something to give, not just something to take.
“Friends talk. Your can tank your reputation faster than you can say “oops.””
It can be very difficult to stand out from the noise when interacting on social media. So many people take the approach that Rand Fishkin mentions which is “reply to X number of tweets and they’ll notice me and then my link request will work.”
He recommends that you ask yourself: How can I interact in such a way that the person will a) see it and b) click my bio.
Improving Your Relationships
Many of us are hustling for connections. We want to build our network. We need to grow our business. We want to win friends and influence people. So we get caught up in our own priorities that we forget the priorities of others.
Instead of focusing on earning something for ourselves, we should focus on helping other people earn something.
It’s time to create your own map.
As you get to know where you shine, and the networking methods that give you the best results, create a networking map that you can regularly follow as part of your business development.
For Grant, helping is not the enemy of productivity, a time-sapping diversion from the actual work at hand; it is the mother lode, the motivator that spurs increased productivity and creativity. In some sense, he has built a career in professional motivation by trying to unpack the puzzle of his own success. He has always helped; he has always been productive. How, he has wondered for most of his professional life, does the interplay of those two factors work for everyone else?