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Curated Links For Online Marketers

Yo

— January 28, 2018

  • Story of Yo: The app about nothing and everything Israeli Or Arbel, the man behind Yo, talks about the simplest app youâ’ll ever need
  • Why the Mobile App That Just Says “Yo” Is a Big Deal
  • Meet The Guy Who Convinced Investors To Give Him $US1 Million For An App That Just Says, ‘Yo’
  • In defense of Yo, the million-dollar app that sends ‘yo’ messages… and does literally nothing else
  • The genius of extreme Internet minimalism: An app that just says ‘yo’
  • Yo, we might be in an app bubble
  • Why ‘Yo’ Is Not a Complete Joke
  • $1.2 Million Of Pure, Unadulterated Insanity: Meet The Yo App
  • 9 questions about Yo you were embarrassed to ask
  • What’s Happened To ~$7 Million App ‘Yo’ Now That The Hype Has Died

For Brands:

  • Brands May Be Surprised to Find Themselves on Yo Squatters likely reason Pepsi, Subway, McDonald’s popping up on hot app
  • What’s Your Yo Strategy? Don’t Get Caught Off Guard By Yo’s Surging Popularity
  • French World Cup team says ‘Yo’ to its fans with viral app
  • Yo’s plan to become a notification service for business isn’t as stupid as it sounds
  • Yo Plans Expanding Notifications to Businesses

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